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Date: 11/22/2010
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Fitness Franchising Company Fitness Together Donations Exceed $50,000 To American Diabetes Association | Fitness Franchising Company Fitness Together Donations Exceed $50,000 To American Diabetes Association of Eastern New England. Personal trainers help clients with diabetes improve their health and wellness.

BOSTON, Mass. – (Nov. 2010) – The Fitness Together Massachusetts Owners Group, which specializes in one-on-one personal training, is proud to announce it has raised more than $50,000 for the American Diabetes Association of Eastern New England. The network of 43 Fitness Together franchise studios throughout Massachusetts, Rhode Island and New Hampshire collectively signed on as the Official Health and Fitness Sponsor for the ADA’s STEP OUT: Walk to Fight Diabetes campaign to raise the funds and make the contribution.

Meanwhile, the additional sweat they have put into helping people living with type 2 diabetes across their fitness studios has magnified their cause and given a face…several the illness.  Separate from the crowds at STEP OUT walks in Worcester, Mass.; Providence, R.I.; and Boston recently, Fitness Together certified personal trainers have spent the past days, weeks and months up close and personal with people battling the illness, who are on a quest for health and wellness.

“A lot of people can raise money, support a good cause, and call it a day. But that’s not what Fitness Together had in mind when we signed up to support the ADA chapter,” said Steve Lichtman, owner of 4 Fitness Together franchises. “We also wanted to invite people living with type 2 diabetes into our studios to offer personal, tailored and safe exercise and nutrition guidance that could improve their lives for the better.”

In conjunction with the fundraising effort that surpassed Fitness Together’s goal to raise $40,000 for the ADA, the group has enlisted 35 people with type 2 diabetes across Eastern New England for their type 2 diabetes observational study. Fitness Together is tracking the impact of a fitness and nutrition program on their client’s type 2 diabetes over a six month period. The results have been amazing and Fitness Together has extended their enrollment period to add more study participants now through year-end.

“We have seen dramatic transformations both physically and emotionally,” Steve said. “This isn’t just about losing weight. It’s about battling an illness in a smart, responsible and healthy manner.”

And the battle continues. Based on the success of this study, Fitness Together wants to broaden the awareness of it services. People with type 2 diabetes are encouraged to contact their local Fitness Together studio and visit  to get more information.

“The positive impact of helping people lose weight, get in shape, lower their dependence on medications and live a more fulfilling life is the best motivator,” said Chris Boynton, Executive Director for the ADA, Eastern New England.

For more information on how to join Fitness Together’s type 2 diabetes study or to make a contribution to the ADA of Eastern New England, contact Maria McGlone at 508-414-1411.

About Fitness Together Holdings, Inc.:
Based in Highlands Ranch, Colo., Fitness Together Holdings, Inc., is one of the world’s largest wellness organizations. The parent company oversees Fitness Together Franchise Corporation,, a one-on-one personal training fitness franchisor established in 1983 that began franchising in 1996, and Elements Therapeutic Massage, Inc.,, a massage therapy franchisor that began franchising in 2006. Today, the combined franchise network has hundreds of franchises sold across the United States, Costa Rica, Brazil, Israel, Ireland, and Canada.

If you would like more information about owning a fitness franchise, go to

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