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Date: 8/16/2010
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Long-time executives return ColorTyme to Dallas. | Long-time executives return ColorTyme to Dallas. Pat Gartland and Dan Eichelberger expand retail experience as franchise owners.

DALLAS – August 2010 –  Pat Gartland and Dan Eichelberger recently turned their careers from executives to franchise ownerss with the opening of ColorTyme in Dallas. With a combined 32 years working for Rent-A-Center, the duo is pleased to share their passion and sales-and-lease experience with Dallas residents.

"Living and working here in Dallas for a number of years, we understand the needs of our customers, and we’re excited to bring them a better choice when it comes to leasing and purchasing home furnishings,“ said Gartland. “It just makes sense to open a store where we can support a community that has given us so much. Now, people can find the products they’ve been looking for with personalized attention and ongoing service right here in our neighborhood.”

In business for 30 years, ColorTyme is a rent-to-own franchise company that provides an affordable way for customers to obtain the things they need without the worry and hassle of using credit. The Dallas store offers a vast selection of products including furniture, appliances, computers and electronics.

ColorTyme has been in the franchise rent-to-own business longer than anyone in the industry, so it’s a brand people know and trust,” said Eichelberger. “The goal for our store is to go above and beyond by providing a level of service and quality that exceeds customers’ expectations.”

The new ColorTyme franchise, located at 3632 Frankford Road, will celebrate with a grand opening event in September.

About ColorTyme
ColorTyme, Inc., founded in 1979, is America’s oldest franchisor of independently owned-and-operated rent-to-own stores. ColorTyme franchisees operate 190 rent-to-own stores in 34 states, and the company’s custom-wheels-and-tires franchise brand, RimTyme, operates 14 stores in nine states. ColorTyme is headquartered in Plano, Texas, and is an independent, wholly owned subsidiary of the largest RTO company in the world, Rent-A-Center (NASDAQ: RCII).

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